January 24, 2019
Look inside: where to find brand stories

Probably take for granted which can make excellent stories with the right presentation. When I have to start crafting stories for a new client, I look at the 4 main facets:

...

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January 11, 2019
Branding first, promotions later: 10 reasons why
Sometimes, new businesses are eager to jump into promotional mode, pushing sales by brute force to get a jump-start on growth. I think it makes sense to first get the branding aspect so...

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January 10, 2019
Digital Marketing: Are you measuring these brand activities?
Measure, measure, measure…after all the claims made for digital marketing, the big task is to measure how effective your online activities have been. This is the point at which you te...

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Measure, measure, measure…after all the claims made for digital marketing, the big task is...

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All companies aren’t created equal; some plod along, keeping afloat but never making waves....

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This blog post is really about two things. First of all, I’d like to explore the notion tha...

2 months ago

Probably take for granted which can make excellent stories with the right presentation. When I ha...

2 months ago

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